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See clearly ·

Five headings, from first client to group

1CAP DÉPARTLaunch · 0 to 3 peoplefrom 30,000 XPF2CAP ESSORStructure · 3 to 15 peoplefrom 60,000 XPF3CAP CROISIÈREAccelerate · 15 to 49 peoplefrom 324,000 XPF4CAP LARGETransform · 50 to 250 peoplefrom 510,000 XPF5CAP COMMUNShare · groups and networksfree workshop

Our method, always in this order

1Shed lightThe diagnostic: see clearly before decidingfrom 30,000 XPF2BuildThe engagement: design and put in placefrom 150,000 XPF3Move forwardOngoing support: hold the course, every monthfrom 27,000 XPF / month
All services and pricingOur method
Be seen ·

Website, photos, social media: four ranges

1IMAGEPhotos every month, a first web pagefrom 29,000 XPF / mo2VITRINECustom website linked to your social mediafrom 69,000 XPF / mo3PRÉSENCEFour channels and a campaignfrom 129,000 XPF / mo4SIGNATUREMultilingual, video, Google Adsfrom 235,000 XPF / mo
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Your challenges

Your challenges

Launching your businessStatus, offer, pricing, first clientsStructuring and organisingDelegating, organising, choosing your toolsSteering performanceMargin, cash, costs, strategyMaking digital a leverSoftware, data, cybersecurity, AISharing support functionsSharing IT, purchasing, HR, financeSelling or taking overSelling, buying, bringing in a partner
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Landfall light 30 M

SIGNATURE plan · Multilingual website and video in Nouméa Seen from the open sea, to welcome the world.

Tourism, hospitality, boating: a website and posts in Japanese or Chinese, a video every month, 20 posts across 5 channels, a newsletter, Google Ads and international campaigns managed every month, and your results by country and by language.

Commitment

235,000295,000XPF excl. tax / moOver 1 year: 295,000 XPFOver 3 years: 235,000 XPF

Subscribe to SIGNATURE →

The range

How far SIGNATURE reaches.

The first light you see when arriving from the open sea: overseas visitors find you in their own language.

  1. 30 MSIGNATUREYou are here Landfall light235,000 XPF295,000 XPFThe first light you see when arriving from the open sea: overseas visitors find you in their own language.
  2. 20 MPRÉSENCE Coastal lightIncludedSeen all along the coast: everywhere your customers look, every week.
  3. 10 MVITRINE Leading lightsIncludedTwo lights in line show the way into port: your social media and your website lead to the same place.
  4. 5 MIMAGE Harbour lightIncludedThe first light: seen from your neighbourhood, in your true light.

Compare everything on the PHARE page →See SIGNATURE on bfo.nc

Reach further. The longer the range, the further away you are seen. Each plan contains the ones closer to the lighthouse.Symbolic ranges, in nautical miles (M), as on a sea chart.

SIGNATURE in figures

Seen from the open sea. In your visitors’ language.

20posts a month on 5 channelsIncluding posts in Japanese or Chinese
1short video every monthFor your social media and website
5channels, including an international networkGoogle Ads and international campaigns, results by country
The demonstrationOthers sell a tool. PHARE does the work.Compare SIGNATURE with every alternative, then work out with your own figures what your online presence really costs you.ComparisonCalculator7 proofsObjectionsSee the demonstration →

The channels

Five channels, Google Ads and the world.

Your four channels, one more platform for your international customers, and Google Ads with international campaigns managed every month. Your results, by country and by language.

20posts a month+ Google Ads and campaigns

  • FacebookIncludedScheduled posts, each to the right page of your website; comments and messages followed up.
  • InstagramIncludedScheduled posts with your new photos; comments followed up.
  • LinkedInIncludedCompany page kept up: projects, news, hiring, with a link to your website.
  • Google Business ProfileIncludedNews in sync with your website, a reply to every review.
  • International platformIncludedA 5th platform, chosen together for your overseas customers, in Japanese or Chinese.
  • CampaignsIncludedGoogle Ads and international campaigns, managed every month.

Ad budgets not included

Every month, we build and manage your Google Ads campaign and your international campaigns. The ad spend is paid directly to the platforms (Google, Meta…), with your own payment method, and is not included in the subscription; you set the ceiling. Management covers a budget of up to 100,000 XPF a month; beyond that, on quotation.

What’s inside

Here’s exactly what you get.

Website (extended)

  1. 01Multilingual website: Japanese or Chinese addedThe same custom pages, in French, English and Japanese or Chinese depending on your customers, adapted to each language.
  2. 02Posts in Japanese or ChineseYour posts speak your visitors’ language too, on the platform chosen for them.
  3. 03Delivered, optimised and hostedLive in 30 days, local SEO, hosting included, as in VITRINE and PRÉSENCE.

Video (new)

  1. 01Monthly short videoA format designed for your social media and your website, shot and edited every month, to go beyond photos.

Social media (5 channels)

  1. 0120 posts a month across 5 channelsFacebook, Instagram, LinkedIn, your Google Business Profile and one more platform, chosen together for your international customers.
  2. 02Monthly newsletterA newsletter to your contacts every month, written and sent for you.

Campaigns and results

  1. 01Google Ads and international campaignsEvery month, we build and manage your Google Ads campaign and your campaigns abroad: keywords, ads, targeting by country and by language.
  2. 02Your budget, your ceilingThe ad spend is paid directly to the platforms, with your own payment method. Management covers a budget of up to 100,000 XPF a month; beyond that, on quotation.
  3. 03Results by country and by languageYour monthly report breaks down your visits and enquiries by country and by language: you know which customers respond.

Photos (from PRÉSENCE)

  1. 0120 fresh photos every monthFounding session, professional retouching and usage rights included.

Your overseas customers find you before they even land.

The first light you see coming in from the open sea: yours.

The steps

What happens, in practice.

  1. Scoping Multilingual website content, first photos, editorial tone.
  2. Your website Live in 30 days, in French, English and Japanese or Chinese.
  3. Your channels Your 5 channels set up, a full first month.
  4. Your campaigns Google Ads and international campaigns: keywords, ads, target countries and budget ceiling set with you.
  5. Every month 20 photos, 1 video, 20 posts, 1 newsletter, your campaigns, and your results by country and by language.

Subscription

Choose your commitment.

Best price · 3 years

36 months

235,000XPF excl. tax / mo

−60,000 XPF a month compared with 1 year

Subscribe — 3 years

1-year commitment

12 months

295,000XPF excl. tax / mo

Subscribe — 1 year

The steady light: deliveries on time, or the following month is on us. No setup fees.

Automatic monthly card payment, charged in euros at the fixed rate (€1 = 119.33 XPF). After the commitment, your subscription continues month to month and stops whenever you choose. Founding session only, without a subscription: 79,000 XPF excl. tax.

The buttons open the subscription form directly on bfo.nc, the BFO Photographie website, in a new tab.

Questions

Your questions, answered.

Is each language visible on Google?

Yes: each language has its own pages, titles and descriptions, linked together so that Google shows each visitor the right version.

Japanese or Chinese: how do I choose?

It depends on the customers you welcome or want to reach; we decide together at the scoping stage.

Is the advertising budget included?

Building and managing your campaigns is included; the ad spend (the cost of clicks and impressions) is paid directly to the platforms, with your own payment method, under the ceiling you set. Management covers a budget of up to 100,000 XPF a month; beyond that, on quotation.

What are the 5 channels?

Facebook, Instagram, LinkedIn and your Google Business Profile, plus one platform chosen together for the international customers you want to reach.

What does the monthly video cover?

A short format designed for your social media and your website, shot and edited every month.

How do you read results by country?

Your monthly report breaks down your website visits and the enquiries received by country and by language, and says what we adjust in your campaigns the following month.

The other lights

Change your range.

The whole PHARE offer →

PHARE · SIGNATURE

Your market doesn’t stop at Nouméa.

Subscribe to SIGNATURE →Book 30 minutes

A BFO Photographie × BFO Partners offer: websites and apps are built, published and maintained by BFO Partners.

Subscribe to SIGNATUREfrom 235,000 XPF excl. tax / mofrom 295,000 XPF excl. tax / mo