BFO Photographie × BFO Partners
PHARE · Website, photos and social media in Nouméa Light your beacon.
A lighthouse (in French, a phare) is seen from afar, by day and by night. With PHARE, so is your business: photos, website, social media and campaigns, run together. A photographer, and BFO Partners for the web. One monthly price, commitments written into the contract.
- Live in 30 days
- Fresh photos every month
- No setup fees
The plans
Choose your range.
Four lights, from the harbour to the open sea. Each plan contains the ones at its centre, and reaches further.
- 5 MIMAGE Harbour light29,000 XPF36,000 XPFThe first light: seen from your neighbourhood, in your true light.
- 10 MVITRINE Leading lights69,000 XPF86,000 XPFTwo lights in line show the way into port: your social media and your website lead to the same place.
- 20 MPRÉSENCE Coastal light129,000 XPF159,000 XPFSeen all along the coast: everywhere your customers look, every week.
- 30 MSIGNATURE Landfall light235,000 XPF295,000 XPFThe first light you see when arriving from the open sea: overseas visitors find you in their own language.
5 MHarbour light
IMAGE
Show yourself in your true light.
29,00036,000XPF excl. tax / mo
Over 1 year: 36,000 XPFOver 3 years: 29,000 XPF
- 30 photos to start, then 10 fresh photos every month
- An elegant web page, or your photos for your current website
- Google Business Profile tidied up, reviews collected
- Your photos in the right formats, with 4 ready-to-post captions
10 MLeading lights
VITRINE
Your website and social media, in line at last.
69,00086,000XPF excl. tax / mo
Over 1 year: 86,000 XPFOver 3 years: 69,000 XPF
- Everything in IMAGE
- Custom website, up to 6 pages, in French and English, live in 30 days
- Facebook and Instagram kept up every week: every post leads to your website
- One sponsored post a month to reach your neighbourhood
- A monthly report: visits and enquiries by channel
20 MCoastal light
PRÉSENCE
Everywhere your customers look.
129,000159,000XPF excl. tax / mo
Over 1 year: 159,000 XPFOver 3 years: 129,000 XPF
- Everything in VITRINE
- 20 photos and 12 posts a month on Facebook, Instagram, LinkedIn and Google
- A reply to every review; website and Google profile news kept in sync
- Always-on Facebook and Instagram campaign pointing to your pages
- A report that counts your enquiries, not your likes
30 MLandfall light
SIGNATURE
Seen from the open sea, to welcome the world.
235,000295,000XPF excl. tax / mo
Over 1 year: 295,000 XPFOver 3 years: 235,000 XPF
- Everything in PRÉSENCE
- Website and posts in Japanese or Chinese
- 20 posts a month across 5 channels, a video a month, a newsletter
- Google Ads and international campaigns managed every month
- Results by country and by language
Monthly prices excl. tax for a 3-year commitment, no setup fees. Ad budgets are paid directly to the platforms, with a ceiling you set.Monthly prices excl. tax for a 1-year commitment, no setup fees. Ad budgets are paid directly to the platforms, with a ceiling you set.
À la carte, no subscription: the founding session, 30 photos, 79,000 XPF excl. tax.
The situation
The problem isn’t willingness. It’s time.
In New Caledonia, most businesses are still barely visible online. And what holds them back first is not price.
The tool is free. Your time isn’t.
PHARE does the work for you, with real photos, for a fixed price in XPF.Our method
Your work is excellent. Your online image doesn’t show it.
Stock photos, a dated website, abandoned social accounts, ads that lead nowhere. Our answer fits in three words: one story, everywhere. Like a beam that sweeps the whole horizon in a single turn.
- One shoot per seasonYour premises, your craft, your team.
- Your photos of the monthEdited, in the right formats.
- Everywhere at onceThe same story, at the same moment.WebsiteSocial mediaGoogle profileCampaigns
- The right page of your websiteA service, booking, contact.
- Enquiries, with their sourceIn your report, every month.
One photo shoot per season. One calendar. Everything starts there.
Your photos of the month feed everything
They supply your website, your social media and your Google Business Profile at the same time: one story, everywhere, at the same moment.
Every post leads to your website
To the right page: a service, booking, contact. Your social media works for your website, and your website shows your social media.
Your campaigns push your pages
Not just posts: every campaign sends people to the page of your website that turns a visit into an enquiry.
Every enquiry has a source
Your monthly report links the enquiries received through your website to their channel. For example: “6 enquiries this month, 4 of them from Instagram”.
The rhythm
Every lighthouse has its rhythm. Here is yours.
- Month 1The founding sessionThirty photos of your team, your premises, your craft. Your website goes live in 30 days, copy included.
- Every seasonA photo shootWe shoot by season and deliver every month: the calendar follows your business.
- Every monthPhotos, posts, reportThe photos of the month, scheduled posts and a clear report: your enquiries and where they came from.
- Every quarterA review, to adjustThirty minutes to keep what works, change what doesn’t, and get ready for the next season.
Compare
Everything, plan by plan.
Each plan contains the previous one. Monthly prices excl. tax, no setup fees.
| 5 MIMAGE29,00036,000XPF excl. tax / mo | 10 MVITRINE69,00086,000XPF excl. tax / mo | Recommended20 MPRÉSENCE129,000159,000XPF excl. tax / mo | 30 MSIGNATURE235,000295,000XPF excl. tax / mo | |
|---|---|---|---|---|
| Images | ||||
| Fresh photos per month | 10 | 10 | 20 | 20 |
| Short video | Not included | Not included | Not included | 1 a month |
| Website | ||||
| Your website | Web page or your own site | Custom, FR + EN | Custom, FR + EN | FR + EN + JA or ZH |
| Channels | ||||
| Channels run for you | Not included | Facebook, Instagram | + LinkedIn, Google | + 1 international platform |
| Posts per month | Ready captions | 4 | 12 | 20 |
| Google reviews | Collected | Collected | Reply to each | Reply to each |
| Newsletter | Not included | Not included | Not included | 1 a month |
| Campaigns | ||||
| Managed campaign | Not included | 1 sponsored post a month | Always-on campaign | + Google Ads, international |
| Ad budget managed, paid by you | Not included | up to 20,000 XPF | up to 50,000 XPF | up to 100,000 XPF |
| Follow-up | ||||
| Monthly report | Not included | Enquiries by channel | + what we change | + by country and language |
| The steady light | Included | Included | Included | Included |
| See IMAGE → | See VITRINE → | See PRÉSENCE → | See SIGNATURE → | |
Monthly prices excl. tax for a 3-year commitment, no setup fees. Ad budgets are paid directly to the platforms, with a ceiling you set.Monthly prices excl. tax for a 1-year commitment, no setup fees. Ad budgets are paid directly to the platforms, with a ceiling you set.
À la carte, no subscription: the founding session, 30 photos, 79,000 XPF excl. tax.
Ad budgets not included
Campaign management is included; the ad budget is not. Sponsored posts, campaigns and Google Ads are paid directly to the platforms, with your own payment method, and you set the ceiling. Management covers a budget of up to 20,000 XPF a month with VITRINE, 50,000 with PRÉSENCE and 100,000 with SIGNATURE; beyond that, on quotation.
Our commitments
Commitments written into the contract.
Subscription websites have a bad reputation. Our contract protects you first.
The proof
Real images, made here.
No stock photos: teams, places and gestures photographed in Nouméa. Here, a corporate photo story shot at a boatyard.
Who does what
Two crafts, one beam.
PHARE brings together a photographer and the team that builds your tools. One calendar, one invoice.
The photographer
BFO Photographie
Benjamin photographs your premises, your team and your craft, on land and underwater, and keeps the shooting calendar. BFO Photographie sells PHARE: you subscribe on bfo.nc.
The web and the tools
BFO Partners
We design, build, host and maintain your website, and run your campaigns. PHARE websites and apps are built, published and maintained by BFO Partners.
When your website becomes a working tool.
Built-in booking and payment, a mobile app, a client portal, a link to your management software, automated workflows: BFO Partners takes over, with the same rigour, and supports you at every stage of your business after that.
You don’t sign a promise. You sign what you’ve already seen.
A free assessment and a mock-up of your website at the very first meeting.Questions
Before you choose.
How are the website and social media connected?
Every post leads to the right page of your website: a service, booking, contact. Your website, in turn, shows your social media and your Google Business Profile. Your campaigns push your pages rather than plain posts, and your monthly report shows where your enquiries come from.
I already have a website, what do you do?
With IMAGE, you receive your photos in your current website’s formats, or an elegant web page if you don’t have one. If your website needs rebuilding, we rebuild it under the VITRINE plan.
Are ad budgets included?
Campaign management is included, the budget is not. Sponsored posts, campaigns and Google Ads are paid directly to the platforms, with your own payment method, and you set the ceiling. Management covers a budget of up to 20,000 XPF a month with VITRINE, 50,000 with PRÉSENCE and 100,000 with SIGNATURE; beyond that, on quotation.
What does the steady light cover?
Four commitments that depend on us alone: your photos delivered on the agreed date, your posts published as scheduled, your report delivered every month and your website live 30 days after we receive your content. If one of them is missed through our own fault, the following month is on us.
What happens after one year or three years?
Your subscription continues month to month, with no new commitment. You can stop whenever you like, move to the IMAGE plan, or leave with your website, your domain name and your photos.
Can I change plans?
Yes: upgrade to a fuller plan at any time, or move to a lighter plan on your renewal date.
Is hosting included?
Yes: hosting, backups, security and updates are included, for the IMAGE web page as well as for the VITRINE, PRÉSENCE and SIGNATURE websites.
Do you come on site?
Yes, anywhere in Greater Nouméa. Elsewhere in New Caledonia, travel is quoted separately.
Why do I subscribe on bfo.nc?
PHARE is a joint offer: BFO Photographie sells it and takes the photos, BFO Partners builds, publishes and maintains the websites. You therefore subscribe on bfo.nc, which opens in a new tab; you can ask us any question here.
Next step
Let’s start with 30 minutes.
We look at your image and tell you, frankly, what would change everything. The call is free.
Real images. Real results. Truly yours.
PHARE is sold by BFO Photographie: you subscribe on bfo.nc, which opens in a new tab.